Did you know that 90% of sales root on emotion? Emotion lives in story telling.
Your tory is the foundation of your business. How you present it and weave it into your marketing, could not only differentiate your business, but it can also help you grow it.
It can help you define your marketing strategy and create partnerships that lead to sustainability. Your personal story can also be used to connect with new clients creating customer loyalty and brand evangelization.
How personal have you gotten with customers about your story?
Are you telling your story?